This guide provides a detailed walkthrough for implementing the first Ground Game project - a chicken coop (or several in different backyards) that serves as both a demonstration of regenerative principles and a catalyst for further development.
Project Overview
The Chicken Coop Catalyst is designed to:
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Create immediate food production capacity
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Demonstrate waste-to-resource principles
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Build community connections
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Generate shareable documentation
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Serve as an entry point for broader implementation
Timeline: 30 Days from Concept to Completion
Week 1: Planning & Preparation
Days 1-3: Team Formation
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Identify local V-DAO, ReFI DAO, and other Regen members within geographic proximity
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Host virtual planning session to assess available spaces
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Create preliminary design based on selected site
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Map team skills and identify gaps
Days 4-7: Resource Strategy
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Research local DIY home renovation store donation program requirements
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Identify potential nonprofit partner for tax exemption
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Create materials list based on design
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Begin outreach to potential corporate volunteer sources
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Inventory available tools and identify needs
Week 2: Resource Gathering
Days 8-10: Corporate Engagement
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Submit formal request to Home Depot with nonprofit partner
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Connect with Kohl’s or similar corporate volunteer program
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Begin neighborhood outreach for additional support
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Create documentation plan for resource gathering process
Days 11-14: Materials & Knowledge Preparation
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Secure needed materials through donations and upcycling
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Create detailed construction plan and timeline
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Develop roles for build day participants
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Begin promotional content for build event
Week 3: Pre-Build Preparation
Days 15-17: Site Preparation
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Clear and prepare installation site
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Pre-assemble components where possible
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Finalize volunteer schedule and roles
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Complete safety and logistics planning
Days 18-21: Community Engagement
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Host pre-build community information session
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Finalize documentation strategy and assign roles
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Confirm all materials and tools are ready
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Send final communications to all participants
Week 4: Implementation & Documentation
Days 22-23: Build Weekend
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Host 2-day build event with all participants
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Document entire process through photos, video, and notes
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Incorporate community celebration elements
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Complete functional coop structure
Days 24-30: Finalization & Knowledge Capture
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Complete any remaining construction elements
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Install chickens and initial supplies
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Create care and maintenance protocols
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Finalize documentation for sharing
Resource Requirements
Materials
ItemQuantitySource StrategyLumber (2x4s)24 piecesHome Depot donationPlywood sheets4 sheetsHome Depot donationHardware cloth25 ft²Home Depot donationHinges & hardwareVariousHome Depot donationRoofing material32 ft²Upcycled/salvagedPaint/sealant2 gallonsCommunity donationNesting boxes3-4Upcycled containersFeeding/watering systems2 setsCommunity donation
Tools
ToolQuantitySource StrategyCircular saw1-2Community tool sharingDrills2-3Community tool sharingMeasuring toolsVariousCommunity tool sharingHammers4-6Community tool sharingWheelbarrow1Community tool sharingShovel/rake2-3Community tool sharing
Human Resources
RoleNumber NeededHours CommitmentSourceProject Coordinator140 hoursV-DAO memberDesign Lead115 hoursV-DAO or communityCorporate Liaison110 hoursV-DAO memberDocumentation Lead120 hoursV-DAO memberBuild Day Leaders2-316 hours eachV-DAO and communityGeneral Volunteers8-128 hours eachCommunity and corporate
Corporate Engagement Script
Home Depot Materials Donation
Initial Approach: “Hello, I’m [Name] from [Nonprofit Partner]. We’re working with community members to implement a food security project that will serve as both an educational resource and a source of fresh food. We’re interested in learning more about Home Depot’s community support programs for materials.”
Key Points to Emphasize:
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Partnership with registered nonprofit
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Educational component of the project
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Community building aspect
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Sustainability and food security benefits
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Visibility opportunities for Home Depot
Specific Request: “For this specific project, we’re building a community chicken coop that will produce approximately [X] eggs per week, serve as an educational site for [X] community members, and demonstrate sustainable waste management. We’ve developed a materials list that totals approximately $[X] retail value. Would it be possible to discuss how Home Depot might support this initiative?”
Corporate Volunteer Recruitment
Initial Approach: “Hello, I’m reaching out about [Company]‘s employee volunteer program. We’re implementing a community food security project that might align well with your corporate social responsibility goals while providing a meaningful team-building opportunity for your employees.”
Key Points to Emphasize:
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Tangible, completed project in one weekend
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Team-building opportunity
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Skill development for employees
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Photo/video opportunities
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Alignment with sustainability/community goals
Specific Request: “We’re looking for [X] volunteers for [specific dates] to help with construction of a community chicken coop. The project will take approximately [X] hours and will include both skilled and unskilled tasks. We’ll provide all materials, refreshments, and a recognition component for your team’s contribution.”
Documentation Strategy
Photo/Video Plan
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Before/after shots of the site
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Time-lapse of the build process
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Interviews with participants about their experience
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Close-ups of key construction techniques
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Footage of corporate volunteers in action
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Celebration moments upon completion
Knowledge Capture
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Step-by-step construction process
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Materials list with alternatives
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Common challenges and solutions
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Design variations for different contexts
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Maintenance requirements and schedule
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Return on investment calculations (eggs, waste processing)
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Community engagement learnings
Distribution Plan
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Full guide published to V-DAO knowledge commons
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Condensed social media version with key moments
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Thank-you package for corporate sponsors
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Community education materials
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Template for future implementations
On-Chain Integration
Contribution Tracking
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Record volunteer hours by category
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Document material donations and sources
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Track skill sharing and knowledge contributions
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Register completed project specifications
Impact Measurement
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Egg production metrics
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Waste processing capacity
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Educational events hosted
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Skill development outcomes
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Community connections formed
Resource Coordination
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Tool sharing management
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Skill inventory development
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Material flow tracking
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Volunteer capacity matching
Ongoing Management Plan
Daily/Weekly Operations
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Egg collection schedule
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Feeding and watering protocol
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Waste management system
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Basic health monitoring
Monthly Activities
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Deep cleaning procedure
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Maintenance checklist
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Production tracking
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Community education events
Quarterly Development
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System optimization assessment
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Expansion planning
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Knowledge sharing sessions
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Connection to other projects
First 90 Days Impact Projections
Tangible Outputs
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Functional chicken coop housing 4-6 laying hens
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Egg production: ~1,000 eggs annually
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Waste processing: ~500 lbs food scraps annually
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Educational capacity: 100+ visitors
Community Building
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15-20 direct build participants
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50+ community members engaged through process
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3-5 corporate relationships established
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1 nonprofit partnership formalized
Knowledge Creation
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Complete implementation guide
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Video documentation series
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Corporate engagement template
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Materials sourcing playbook
Movement Building
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Social media content reaching 1,000+ viewers
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Template for 5+ additional implementations
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Foundation for complementary projects
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Pathway to larger infrastructure development
Scaling Strategy
Immediate Next Projects
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Automated garden irrigation system
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Rainwater collection infrastructure
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Upcycled community gathering space
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Food preservation workshop station
Connection Mechanisms
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Egg distribution network
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Compost sharing system
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Tool library expansion
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Skill exchange platform
Common Infrastructure Needs
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Mobile processing equipment
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Shared refrigeration systems
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Community kitchen access
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Distribution logistics
This implementation guide serves as both a practical roadmap for the first project and a template for future Ground Game initiatives. By thoroughly documenting this process, we create the foundation for a scalable approach to regenerative infrastructure development—one backyard at a time.